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Influencer Marketing Manager

Bangalore, Karnataka, India

Job Type

Full Time


Job description

As Influencer Marketing Manager, you’ll be responsible for planning, executing, and optimizing influencer campaigns across exciting industries like entertainment, lifestyle, fashion, F & B, travel, tech & finance, fitness, etc. You will nurture relationships with key talent, and ensure these partnerships drive meaningful results for our clients.

The ideal candidate is a people person that enjoys making new connections, is an expert in influencer marketing and PR, and feels a rush when a job is done exceptionally well. You are organized, have excellent follow-through, and will enjoy building something from the ground up at an agency that’s breaking the mold.


  • Own the planning and execution of influencer marketing and PR initiatives.

  • Identify and evaluate and onboarding new influencer talent.

  • Manage day-to-day relationships with influencers and creators.

  • Manage influencer activations end to end, including pitch meetings, rate negotiations and contracting, building creative briefs, managing content review/approvals process, and campaign reporting.

  • Oversee the budget associated with influencer marketing campaigns and projects, ensuring maximum use and efficiency.

  • Work closely with Influencers to ensure all contracted deliverables are submitted correctly and on time.

  • Manage the planning and execution of product launches, campaigns and other brand initiatives with influencers.

  • Assist with the ideation, planning and execution of photo and video shoots.

  • Collaborate with cross-functional teammates to leverage influencer relationships to support social media, content marketing and digital advertising.

  • Develop measurement framework to help evaluate potential influencer partnerships and to evaluate performance of current influencer portfolio.

  • Standardize influencer marketing metrics, sharing and reporting on KPIs, and evangelizing them with clients.

  • Track cultural trends and nuance across key markets and leverage those insights to inform local influencer portfolio and activation strategy.


  • 3+ years’ experience

  • Must know Bangalore based Influencers

  • Proven track record collaborating with talent, influencers, and creators

  • Established networks within entertainment, lifestyle, fashion, F & B, travel, tech & finance, fitness, etc.

  • Previous brand and/or agency experience

Apply Now
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